Top Ten Reasons Associations Resist Hosting Online Events

In the last Meetings Without Walls course hosted by iCohere, we asked association leaders what was holding them back from hosting online events. Take a look at the top ten reasons below. Their answers might not surprise you. Continue reading

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How To Create An eLearning Marketing Video With PowerPoint

Did you know that goldfish have a longer average attention span than people?

It’s true.

In 2000, the average attention span for a person was 12 seconds, and a goldfish was 9 seconds. Today, you can keep our attention on average for about 8.25 seconds. And the goldfish? He’s still at 9 seconds.

It’s quite challenging to grab and keep your audience’s attention, but here’s a little good news… On average, people tend to watch over two minutes of an Internet video.

What does this tell us? Continue reading

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eLearning Curriculum: Ties that Bind

Guest Contributor: Amanda D. Batson, Ph.D., Education Architect & Consultant, ADB Partners, LLC

Next on Unified Learning Design StudioCurriculum creates ties that bind:  learner to learning, P2P engagement, and members to organizations.  In association professional development, curriculum really is the heart of the matter, as expressed by my friend and former executive director of the Texas Association of School Business Officials, Gwendolyn Santiago.  She viewed curriculum as the heart of professional education.  True indeed and a powerful vision coming from a top-level executive!  And by the way, TASBO continues to grow its long-standing, aligned, active curriculum.  Continue reading

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How can eLearning help improve employee retention?

eLearning IndustryEmployee retention is a challenge many companies face. No industry is immune, regardless of whether the company is nonprofit or for-profit, public or private, a government entity or a small business. While employee benefits and competitive compensation are smart ways to retain employees, professional development opportunities provide long-term benefits to the employee and the company. It’s why companies of all sizes are adding eLearning into the mix of benefits and training. And here’s the best part, it doesn’t have to break the bank. Continue reading

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